Japan

Ancient customs and contemporary culture sit in quiet harmony, shaping a layered perspective.

About Japan

Japan balances centuries-old tradition with extraordinary modernity, creating a destination defined by quiet refinement, precision, and cultural depth. From the neon intensity of Tokyo to the serene beauty surrounding Mount Fuji, contrasting experiences exist in remarkable harmony. Supported by world-class infrastructure, seamless transport, and one of the world’s most revered culinary scenes, Japan offers a journey rich in artistry, ritual, and atmosphere.

Japan map Hokkaido & Tohoku R1
img sapporo 2x

Sapporo

Sapporo is a dynamic northern city best known for its excellent ski scene and the renowned Snow Festival held each February. Beyond winter, its cooler climate makes it an appealing summer escape from Japan’s hotter cities. Spacious, modern and easy to explore, Sapporo offers a refreshing change of pace.

img sendai 2x

Sendai

Sendai was planned and built in the 1600s by samurai Date Masamune, who created an elegant city with broad, tree-lined avenues and countless pavement cafes. Its appeal is universal, with world-class entertainment alongside hilltop ruins, serene temples and fabulous coastal views in nearby Matsushima.

img niseko 2x

Niseko

Niseko is famed for its reliable powder snow and striking views of Mount Yotei. Beyond the winter season, it offers hiking, rafting and other adventurous pursuits, alongside cosy chalet-style accommodation and soothing hot springs, making it an appealing destination throughout the year.

img shiretoko 2x

Shiretoko

This UNESCO Natural World Heritage Site in the remote far east of Japan features an abundance of wildlife along with rugged coastlines and vast forests shaped by strong seasonal shifts. Drifting sea ice, waterfalls and volcanic cliffs make Shiretoko one of Japan’s most extraordinary wilderness destinations.

Japan map Eastern Honshu R1
img tokyo 2x

Tokyo

Japan’s capital is a city of striking contrasts, where dense urban energy and deep-rooted tradition exist in remarkable harmony. Futuristic skyscrapers, dazzling neon lights, manga culture and cutting-edge trends sit alongside tranquil parks and gardens, as well as centuries-old shrines and temples, creating one of the world’s most characterful cities.

img nagoya 2x

Nagoya

Nagoya is a hotbed of modern craftsmanship and innovation, populated by dynamic high-tech firms, cutting-edge contemporary architecture, vast shopping districts, amusement parks and a vibrant restaurant scene. Yet it has numerous peaceful corners and offers ideal transport links to central Japan’s charming countryside.

img takayama 2x

Takayama

Set amid the mountains of Gifu Prefecture, Takayama provides a beautifully preserved glimpse into traditional Japanese life. The quaint charm of the Edo period is reflected in its historic old town where narrow lanes, wooden merchant houses, sake breweries and craft shops are waiting to be explored.

img nikko 2x

Nikko

North of Tokyo, the small town of Nikko grew around an ornate shrine complex built to honour the Tokugawa shogunate during the peaceful Edo period. A sense of serenity still defines the area, with cedar forests, tranquil lakes, waterfalls and hot springs. Nikko is also recognised as a UNESCO World Heritage Site.

Japan map Central Honshu R1
img osaka 2x

Osaka

Osaka is best known for its magnificent 16th-century. Nowadays it features a busy trading port, some intriguing underground shopping arcades and Japan’s oldest temple. It has earned a reputation for its outstanding street food, while its proximity to Kansai Airport provides quick connections across Japan.

img kyoto 2x

Kyoto

One of the best-preserved cities in Japan, Kyoto is Japan’s former capital and the imperial residence for centuries. This cultured city has an abundance of ornate gardens, temples and shrines, with more than 2,000 religious buildings in total, 17 of them named as UNESCO World Heritage Sites.

img kanazawa 2x

Kanazawa

Kanazawa is a refined city where artistic heritage and historic charm remain beautifully preserved. Home to one of Japan’s Three Great Gardens, it also features elegant geisha teahouses, well-preserved samurai residences and a thriving contemporary art scene, creating a destination that feels both timeless and culturally vibrant.

img nara 2x

Nara

Some historians consider Nara Japan’s first capital, and it remains one of the country’s most treasured historical destinations. Renowned for its ancient temples, wooden architecture and some of Japan’s oldest Buddhist art, the city is also distinctive for the deer that roam freely around many of its most famous sites.

Japan map Western Honshu and Shikoku R1
img hiroshima 2x

Hiroshima

Hiroshima is a prosperous and welcoming city defined by leafy boulevards, peaceful parks and a calm, resilient spirit. Blending modern appeal with historical significance, it also serves as the gateway to scenic Miyajima Island, one of Japan’s most celebrated coastal landmarks and home to the iconic Itsukushima Shrine.

img setouchi r1 2x

Setouchi

Creativity is at the forefront at this serene coastal region around the Seto Inland Sea. Amid cleverly curated art landscapes, it hosts a global contemporary art festival and is home to creative island communities. Relaxed cycling routes, island escapes and exceptional seafood are all close by.

img matsuyama 2x

Matsuyama

Matsuyama has long attracted scholars and poets, lending the city a refined, old-world atmosphere. Its highlights include Dogo Onsen, one of Japan’s oldest bathhouses, and the Shiki Memorial Museum, which honours Masaoka Shiki, widely regarded as one of Japan’s greatest masters of haiku.

img takamatsu 2x

Takamatsu

Set on the shores of the Seto Inland Sea, Takamatsu has been thoughtfully revitalised, with a lively waterfront complementing its historic gardens. Its standout attraction is Ritsurin Garden, a masterpiece of landscape design with tranquil ponds, elegant bridges and sculpted pines set against striking mountain views.

Japan map Kyushu & Okinawa R1
img fukuoka 2x

Fukuoka

Fukuoka is an ultra-modern city that is still booming and thriving, with a youthful population, cosmopolitan atmosphere and eclectic nightlife. Even in a country where food is a passion, the offerings here are exceptional. Fukuoka’s compact size and extensive subway make it particularly easy to explore.

img nagasaki 2x

Nagasaki

Nagasaki has a long history as one of Japan’s most internationally connected port cities, giving it a distinctive cosmopolitan character. European-influenced architecture, diverse cuisine and a rich cultural heritage reflect these global ties, while scenic harbours and lively bayside neighbourhoods add further charm to this characterful and atmospheric destination.

img naha 2x

Naha

Naha has reinvented itself as a lively and welcoming city, known for its energetic atmosphere, bustling boulevard of bars, hotels, shops and restaurants, and rich Ryukyu heritage. A key highlight is Shuri Castle, a symbol of Okinawan history and part of the UNESCO World Heritage listing in the area.

img ishigaki 2x

Ishigaki

This island in southwestern Okinawa is known for emerald waters, vibrant coral reefs and a laid-back atmosphere. Pristine beaches, marine sanctuaries, lush inland scenery, together with warm hospitality and fresh local cuisine, make Ishigaki a perfect paradise island.

Our team in Japan

Our teams of travel enthusiasts in Japan draw upon unmatched local insight and long-standing partnerships to create standout journeys. Their unwavering support ensures every experience is exactly as you planned.

JP Justin Chang 500px

Justin
Chang

General Manager,
Japan
JP Olivia Hernandez 500px

Olivia
Hernandez

Head of Leisure FIT,
Japan
JP Minako Unno 500px

Minako
Unno

Head of M&I,
Japan
JP Theo Dunkley 500px

Theo
Dunkley

Director of Cruise,
Japan

Experience Japan

From Kyoto’s temple-lined streets to Tokyo’s evolving neighbourhoods and the wild landscapes of Hokkaido, Japan reveals a depth of culture, nature and craft. Each experience is designed to inspire and can be fully tailored to suit your clients’ needs and interests.

13D/12N
Across cities and countryside, explore Japan’s cultural contrasts from Tokyo to Kyoto. Walk sections of the Nakasendo Trail, discover historic post towns, and experience temples, regional cuisine, and heritage shaped by centuries of tradition.
8D/7N
Across Japan’s southern islands, discover Okinawa and the Yaeyama archipelago through village life, coastal landscapes, and local traditions. Cycling, kayaking, and market visits offer insight into a culture shaped by the sea and slower rhythms.
4D/3N
Set along the Seto Inland Sea, travel between coastal towns and islands shaped by art and nature. From temple walks in Onomichi to Naoshima’s installations, the journey reveals a quiet balance of creativity and landscape.
9 Hours
Journey into Shiga Prefecture to explore at a relaxed pace, exploring community traditions and regional heritage. Visits to an art studio, a sake brewery, and the canals of Omi-Hachiman reveal a slower pace shaped by culture and environment.
4 Hours
In Tokyo’s Kagurazaka district, step into Japan’s refined dining culture through an exclusive evening experience. A seasonal kaiseki meal is paired with geisha entertainment, traditional games, and insight into the customs of this longstanding tradition.
2 Hours
In the historic city of Sakai, discover Japan’s knife-making heritage through museum visits and time in a traditional workshop. Learn sharpening techniques from skilled artisans, gaining insight into a craft refined over centuries of precision.
img what s new in what s new in japan 2x

What’s new in Japan?

Explore our latest Japan news, including destination developments, new itineraries, sustainability updates and more.

bg ebook japan 2x

Discover Japan

Our interactive ebook contains the latest updates from Japan, along with links to country factsheets, maps and key destination information.

Connect with our specialists in Japan

Our team can assist with creating tailormade journeys in Japan, offering expert advice, creative ideas, and deep destination knowledge to help bring your vision to life.